Conversion Rate Optimization Consulting

Turn Your Website Traffic Into Real Customers

You work hard to get people to your website - now you need them to take action. Whether you want them to buy, sign up, or contact you, every visitor represents an opportunity. Our conversion rate optimization service helps you understand why visitors leave without action and shows you exactly how to fix it. We test different approaches, analyze user behavior, and make the changes that turn browsers into buyers.

Home > Consulting Services > Conversion Rate Optimization Service

What Our Content Audit Service Includes:

  • A/B Split Testing

    We test different versions of your pages to see what works best. Headlines, buttons, images - we measure what makes people click and buy.

  • Heatmap Analysis

    We track where visitors click, scroll, and spend time on your pages. This shows us what catches attention and what gets ignored.

  • Cart Abandonment Recovery

    We find out why shoppers leave items in their cart and fix the checkout problems that stop them from completing purchases.

  • Mobile Experience Optimization

    We make sure your mobile site converts as well as desktop by fixing touch issues, load times, and mobile-specific friction points.

  • Conversion Funnel Mapping

    We map every step visitors take from landing to purchase and fix the drop-off points where you lose potential customers.

  • Call-to-Action Testing

    We test button colors, sizes, text, and placement to find the combinations that get the most clicks and conversions.

  • Social Proof Integration

    We add customer reviews, testimonials, and trust badges in the right places to build confidence and drive more sales.

  • Page Speed Optimization

    We speed up your pages because slow sites lose sales. Every second counts when visitors decide to stay or leave.

  • Copywriting That Converts

    We rewrite your headlines, product descriptions, and sales copy to speak directly to what your customers want and need.

  • Form Simplification

    We streamline your forms to remove unnecessary fields and friction that stops people from completing sign-ups or purchases.

  • Session Recording Review

    We watch real visitors use your site to spot confusion, frustration, and the exact moments they decide to leave.

  • Trust Signal Placement

    We add security badges, guarantees, and certifications where they matter most to overcome buyer hesitation and build trust.

  • Pricing Display Testing

    We test different ways to show your prices, discounts, and value propositions to maximize perceived value and purchases.

  • Urgency and Scarcity Tactics

    We add countdown timers, stock levels, and limited-time offers that motivate visitors to act now instead of later.

  • Visual Hierarchy Fixes

    We redesign page layouts to guide visitor eyes naturally toward conversion points and make important elements impossible to miss.

  • Personalization Setup

    We create dynamic content that changes based on visitor behavior, location, or history to make each experience more relevant.

  • Conversion Tracking Setup

    We set up proper tracking so you know exactly which changes work, what drives sales, and where to focus your efforts.

Conversion Rate Optimization Service Areas

A/B Split Testing That Works

Your website needs to convert better, and A/B split testing helps you figure out exactly what changes will make that happen. We test different versions of your pages side by side to see what your visitors respond to best. Headlines, button colors, images, and layout changes all get measured against each other. The data tells us what makes people click, sign up, or buy from you instead of just guessing what might work.

Heatmap Analysis Shows User Behavior

You need to know where your visitors actually look and click on your pages. Our heatmap analysis tracks every mouse movement, click, and scroll to show you exactly how people use your site. We can see what catches their attention and what they completely ignore. This data helps us move your most important content and conversion elements to the places where visitors naturally look first. Your pages become more effective when you know how people really use them.

Cart Abandonment Recovery Gets Sales Back

Almost 70% of online shoppers leave items in their cart without buying, but you can get many of those sales back. We analyze your checkout process to find the exact points where customers give up and leave. Maybe your shipping costs show up too late, or you ask for too much information upfront. We fix these friction points and set up automated emails that bring shoppers back to complete their purchase. Every recovered cart means more revenue for your business.

Mobile Experience Optimization Drives Conversions

More than half your visitors probably come from mobile devices, so your mobile site needs to convert just as well as desktop. We fix all the mobile-specific problems that cost you sales like tiny buttons, slow load times, and forms that are hard to fill out on phones. Your mobile visitors deserve a smooth experience that makes it easy for them to buy or contact you. Mobile optimization often doubles conversion rates for our clients.

Conversion Funnel Mapping Finds Problems

Every visitor takes a journey through your site from their first click to final purchase or sign-up. We map out this entire conversion funnel to see exactly where you lose potential customers along the way. Maybe they get confused on your product pages or abandon at the payment screen. Once we know where the drop-offs happen, we can fix those specific problems and keep more visitors moving toward conversion. Your funnel becomes a smooth path to purchase.

Call-to-Action Testing Maximizes Clicks

Your call-to-action buttons are the gateway to conversions, so they need to work perfectly. We test everything about your CTAs including the text, color, size, and placement on the page. Small changes like switching "Submit" to "Get Your Free Quote" can double your click rates. We also test different button styles and positions to find what catches your visitors' eyes and motivates them to take action. Better CTAs mean more conversions from the same amount of traffic.



Ready to find and fix your worst-performing pages? Schedule a call
Protect your rankings and build a foundation for long-term growth.

You're in Good Company

We work with companies of all sizes, from small mom-and-pop shops to Fortune 500 companies:

  • Brian Porter

    Brian Porter

    February 7, 2023 via Clutch

    VALIDATED REVIEW

    With Content Powered's top-notch content, we're enjoying an increase in our domain rank. A hands-on partner, they provide valuable insights to help improve our marketing processes. Their straightforward approach, transparency, and ability to manage expectations well stands out.

  • Will Taylor

    Will Taylor

    June 13, 2022 via TopSEOs

    VALIDATED REVIEW

    They took the time to research and understand our market, to develop original ideas, and to help us shape a clear SEO strategy for our business. I wouldn't change anything about the experience - they were extremely generous and thoughtful throughout. I couldn't have asked for a better partner. I'm very grateful for their time. Learnt a lot working with them so far and I would definitely recommend to anyone particularly in the 1m - 10m revenue range.

  • Juliana Trichilo Cina

    Juliana Trichilo Cina

    June 8, 2022 via Clutch

    VALIDATED REVIEW

    Thanks to Content Powered’s work, our website saw an 800%+ traffic increase and an improved bounce rate. They provide easy-to-read analytics and always deliver on time. Their deep expertise yields consistently high-quality content that provides value for both our company and our new readers.

  • Aaron Winston

    Aaron Winston

    May 18, 2022 via Clutch

    VALIDATED REVIEW

    Content Powered raised awareness about our company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.

  • Paul Samuel

    Paul Samuel

    July 23, 2021 via Clutch

    VALIDATED REVIEW

    In comparison to some of their competitors that we've tried, our partnership with Content Powered has been nothing but impressive. All communication is held by emails, which has been sufficient for all of our work communication process. We're excited to see Content Powered's long-term results.

  • Matt Earle

    Matt Earle

    May 18, 2021 via Clutch

    VALIDATED REVIEW

    The blog posts Content Powered created have raised awareness about my company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.

  • William Smith III

    William Smith III

    September 9, 2020 via Clutch

    VALIDATED REVIEW

    Content Powered ceaselessly create blogs for our company. In a short amount of time, they already managed to produce blogs that trend high in Google and LinkedIn. The whole team is a master of writing topics with substance. Most of all, we like that they always have new ideas to present.

  • Cara A Friedman

    Cara A Friedman

    August 7, 2020 via Goodfirms

    VALIDATED REVIEW

    James is super knowledgeable and very helpful! He helped me get rid of my nasty website virus in ONE day and he kept me updated as he was doing everything!!! I am so happy I connected with James he is a lifesaver and knows his stuff! I definitely recommend him and look forward to working with him for all of my blogging needs!

  • Elizabeth Scarbrough

    Elizabeth Scarbrough

    January 25, 2020 via TopSEOs

    VALIDATED REVIEW

    Wish all of our vendors were this good! Professional, communicative, responsive, and effective. I wouldn't change a thing - I'd have them work full time for us if they could. This has been such a refreshing experience. We've dealt with several content & web management firms, and this is hopefully the last! We're really pleased with the results, the quality of work, the ease of communicating, and the professionalism. (And they're really likeable.)

  • Andrea Russell

    Andrea Russell

    February 15, 2020 via GoodFirms

    VALIDATED REVIEW

    Content Powered is our best kept secret. James is a true professional and certainly knows his stuff with WordPress, SEO, content marketing, and coding. He's helped us take our struggling site and audit our content, create higher quality content that is actually ranking and getting traffic, and improve our business. I couldn't be happier.

  • Andrew Greenberg

    Andrew Greenberg

    February 21, 2020 via TopSEOs

    VALIDATED REVIEW

    The quality of their content is phenomenal, as is their knowledge how it should be organized, displayed, etc. I wouldn't change a thing. There are very few vendors that would describe as perfect, but they are definitely one of them. I have used various content writers of the years, but none are even half as skilled as Content Powered. I am shocked at how well they are able to write about my industry. I am thrilled with everything that they touch. I wish I found them sooner, I could have saved myself a lot of headaches and sleepless nights.

READ MORE