Guide: How to Hire a Ghostwriter to Write for Your Blog
Do you remember back in the early 90s? There was a TV show called Ghostwriter. It was a children’s...
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5 Things to Check Before Hiring a Company to Write Your Blog Posts
There are hundreds of content marketing and blog management companies out there, all vying for your...
How Many Internal Links Should You Have in Your Blog Posts?
In broad strokes, you can say that there are two different types of links. There are external links,...
Ahrefs vs Ubersuggest: Which is Better for Keyword Research?
One key aspect of web marketing is research. The majority of us content marketers put quite a bit of time...
How Much Does a Content Marketing Cost for Businesses?
Running a blog can be free if you want it to be, but you sacrifice a lot to do it. You have to pay for...
A Step by Step Guide Starting a Podcast on Your Blog
These days it often feels like no one reads anymore. When was the last time you saw someone nose-deep in...
70-Point Checklist for Businesses Who Are Launching a Blog
I have repeatedly said that any business that does not have a blog is handicapping itself in the fight...
Google Smart Display’s Square and Landscape Image Dimensions
One of the more recent ad offerings to hit the table is Google's Smart Display. Smart Display is, as you...
How to Train a New Hire to Write Quality Blog Posts for You
Content marketing is nothing new, but every year it gets more and more important. I was writing half a...
Is There Anything Wrong with Writing 500 Word Blog Posts?
I'm a proponent of longer blog posts, as you can probably tell from both my blog and from the blog posts...
A Beginner’s Guide to LinkedIn Sponsored Content Articles
Between Google Ads, Facebook Ads, assorted other social media ads, PPC through major networks, and...
Why Your Facebook ROAS Dropped Suddenly on Your Ads
One of the most important metrics to monitor when you're running paid ads is your return on ad spend....
Are Sales Funnels Really Necessary for Your Blog Posts?
If you've spent any time at all looking into marketing on more than a superficial level, you've likely...
The Ultimate Guide for Blogging and B2B Lead Generation
Blogging is a powerful, nigh indispensable technique for lead generation in the modern internet. People...
Why Your WordPress Blog Had a Spike in Direct Traffic
When you're looking at your Google Analytics traffic sources, you see that your traffic comes in a few...
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