Content Strategy Service & Consulting

Create Content That Connects and Converts

Your content needs to do two jobs at once - attract the right people to your website and convince them to take action. A good content strategy makes sure every blog post, page, and video you create has a purpose and works toward your business goals. We analyze your audience, map out topics they care about, and build a content plan that turns visitors into customers.

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What Our Content Audit Service Includes:

  • Topic Research & Ideation

    We discover what your audience searches for, create topic clusters that match their needs, and build content ideas that drive real traffic to your site.

  • Content Silo Architecture

    We design content buckets and silo structures that organize your topics, strengthen your authority, and make your site easier to navigate.

  • URL Structure & Taxonomy

    We create clean URL hierarchies and content categories that help search engines understand your site and boost your topical authority.

  • Search Intent Mapping

    We match content types to user intent - whether they want to buy, learn, or compare - so your pages meet visitors exactly where they are.

  • Linkbait Content Creation

    We develop content formats that naturally attract backlinks - data studies, tools, and resources that other sites want to reference.

  • Evergreen Content Planning

    We build a foundation of timeless content that drives consistent traffic year after year without constant updates or maintenance.

  • Newsjacking Opportunities

    We spot trending topics in your industry and show you how to create timely content that captures traffic from current events and news.

  • Commercial Content Strategy

    We craft content that drives sales - product comparisons, buyer guides, and decision-stage pages that turn browsers into buyers.

  • Educational Content Framework

    We create how-to guides, tutorials, and resource pages that establish your expertise and build trust with your audience.

  • Content Calendar Setup

    We build a publishing schedule that keeps your content consistent, balances different content types, and aligns with your business cycles.

  • Traffic Diagnosis & Fixes

    We uncover why your content isn't getting traffic, fix the underlying issues, and show you exactly what changes will bring visitors back.

  • Team Training & Workshops

    We teach your employees content best practices, SEO basics, and quality standards so your entire team creates content that performs.

  • Content Gap Discovery

    We find topics your competitors rank for that you're missing, then create a plan to fill those gaps and capture lost traffic.

  • Content Funnel Design

    We map content to each stage of your customer journey, from awareness to purchase, so every piece moves people closer to conversion.

  • Performance Benchmarking

    We set clear content KPIs, track what matters for your business, and adjust your strategy based on real performance data.

  • Content Format Mix

    We diversify your content types - articles, videos, infographics, tools - to reach different audience preferences and maximize engagement.

  • Quick Win Opportunities

    We spot easy content improvements that deliver fast results - simple updates and tweaks that boost traffic within weeks, not months.

Content Strategy Service Areas

Topic Research That Drives Traffic

Your content needs to answer the questions your audience actually asks. We help you find what your customers search for online and create topic clusters that match their needs. Our topic research process looks at search volume, competition levels, and user intent to build content ideas that bring the right visitors to your site. This way makes sure every piece you publish has real traffic potential from day one.

Content Architecture for Better Rankings

A well-organized website helps both users and search engines understand your content. We design content silo structures and URL hierarchies that make sense for your business. Your content categories and taxonomy work together to build topical authority in your industry. This organization makes it easier for Google to see you as an expert in your field and rank your pages higher in search results.

Search Intent Meets Content Strategy

People search for different reasons - some want to buy, others want to learn, and many just want to compare options. We match your content types to what users actually want when they search. Your commercial content targets buyers, your educational content helps people doing research, and your comparison pages serve those still making decisions. This search intent mapping makes sure visitors find exactly what they need on your site.

Content That Earns Natural Backlinks

Great content attracts links without you having to ask for them. We help you develop linkbait content like data studies, free tools, and complete resources that other websites want to reference. Your evergreen content keeps giving value that earns links year after year. This natural link building way strengthens your domain authority and improves your rankings across all your pages.

Content Calendar and Team Training

Consistency matters when you want to build an audience and maintain traffic growth. We set up your content calendar with the right publishing schedule and content format mix for your business. Your team learns content best practices through our workshops and training sessions.

Quick Wins and Performance Tracking

You don't always need to wait months to see results from your content work. We find quick win opportunities where simple updates can boost your traffic within weeks. Our performance benchmarking tracks the KPIs that matter for your business and shows you exactly how your content performs. Using real data helps us adjust your strategy based on what actually works for your audience and goals.



Ready to find and fix your worst-performing pages? Schedule a call
Protect your rankings and build a foundation for long-term growth.

You're in Good Company

We work with companies of all sizes, from small mom-and-pop shops to Fortune 500 companies:

  • Brian Porter

    Brian Porter

    February 7, 2023 via Clutch

    VALIDATED REVIEW

    With Content Powered's top-notch content, we're enjoying an increase in our domain rank. A hands-on partner, they provide valuable insights to help improve our marketing processes. Their straightforward approach, transparency, and ability to manage expectations well stands out.

  • Will Taylor

    Will Taylor

    June 13, 2022 via TopSEOs

    VALIDATED REVIEW

    They took the time to research and understand our market, to develop original ideas, and to help us shape a clear SEO strategy for our business. I wouldn't change anything about the experience - they were extremely generous and thoughtful throughout. I couldn't have asked for a better partner. I'm very grateful for their time. Learnt a lot working with them so far and I would definitely recommend to anyone particularly in the 1m - 10m revenue range.

  • Juliana Trichilo Cina

    Juliana Trichilo Cina

    June 8, 2022 via Clutch

    VALIDATED REVIEW

    Thanks to Content Powered’s work, our website saw an 800%+ traffic increase and an improved bounce rate. They provide easy-to-read analytics and always deliver on time. Their deep expertise yields consistently high-quality content that provides value for both our company and our new readers.

  • Aaron Winston

    Aaron Winston

    May 18, 2022 via Clutch

    VALIDATED REVIEW

    Content Powered raised awareness about our company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.

  • Paul Samuel

    Paul Samuel

    July 23, 2021 via Clutch

    VALIDATED REVIEW

    In comparison to some of their competitors that we've tried, our partnership with Content Powered has been nothing but impressive. All communication is held by emails, which has been sufficient for all of our work communication process. We're excited to see Content Powered's long-term results.

  • Matt Earle

    Matt Earle

    May 18, 2021 via Clutch

    VALIDATED REVIEW

    The blog posts Content Powered created have raised awareness about my company, and their team has demonstrated their expertise in the field of content marketing. Not only is their workflow effective; they're also proactive, professional, and smart, and their outputs are well-thought-out and perfect.

  • William Smith III

    William Smith III

    September 9, 2020 via Clutch

    VALIDATED REVIEW

    Content Powered ceaselessly create blogs for our company. In a short amount of time, they already managed to produce blogs that trend high in Google and LinkedIn. The whole team is a master of writing topics with substance. Most of all, we like that they always have new ideas to present.

  • Cara A Friedman

    Cara A Friedman

    August 7, 2020 via Goodfirms

    VALIDATED REVIEW

    James is super knowledgeable and very helpful! He helped me get rid of my nasty website virus in ONE day and he kept me updated as he was doing everything!!! I am so happy I connected with James he is a lifesaver and knows his stuff! I definitely recommend him and look forward to working with him for all of my blogging needs!

  • Elizabeth Scarbrough

    Elizabeth Scarbrough

    January 25, 2020 via TopSEOs

    VALIDATED REVIEW

    Wish all of our vendors were this good! Professional, communicative, responsive, and effective. I wouldn't change a thing - I'd have them work full time for us if they could. This has been such a refreshing experience. We've dealt with several content & web management firms, and this is hopefully the last! We're really pleased with the results, the quality of work, the ease of communicating, and the professionalism. (And they're really likeable.)

  • Andrea Russell

    Andrea Russell

    February 15, 2020 via GoodFirms

    VALIDATED REVIEW

    Content Powered is our best kept secret. James is a true professional and certainly knows his stuff with WordPress, SEO, content marketing, and coding. He's helped us take our struggling site and audit our content, create higher quality content that is actually ranking and getting traffic, and improve our business. I couldn't be happier.

  • Andrew Greenberg

    Andrew Greenberg

    February 21, 2020 via TopSEOs

    VALIDATED REVIEW

    The quality of their content is phenomenal, as is their knowledge how it should be organized, displayed, etc. I wouldn't change a thing. There are very few vendors that would describe as perfect, but they are definitely one of them. I have used various content writers of the years, but none are even half as skilled as Content Powered. I am shocked at how well they are able to write about my industry. I am thrilled with everything that they touch. I wish I found them sooner, I could have saved myself a lot of headaches and sleepless nights.

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