The question of whether or not a video can improve your search engine rankings has been floating around...
As a content marketer, I may be a little biased when I tell you this, but I believe virtually every...
On every SEO checklist, whether it's a plugin like Yoast prompting you from your dashboard, an audit...
Your website's bounce rate is an interesting metric. It's extremely important, but it's also one of the...
The word count of a blog post is a contentious topic. There are nearly as many different perspectives on...
Props to Shopify; giving every user a blog they can use if they want it is a great move. Content...
One of the biggest pieces of information I try to convey with both my blog and my sales calls is that a...
If you've followed this blog for a while, you've probably seen me mention that keyword density is...
Landing pages are one of the most important tools you have available to you as a marketer. They're highly...
As a blog reader, you have no doubt encountered the humble call to action, a box placed like an image in...
There exists a vast array of tools meant to make the life of a blogger a little bit easier. You have...
Search Engine Optimization, or SEO, is the practice of tweaking elements of your site to work best with...
One of the greatest benefits of being a blogger is the ability to work from home, remotely, or anywhere...
As the owner of a content marketing agency, a large part of my job is spent on sales calls talking to...
Content marketing is critical for modern businesses, but not all businesses handle content creation in...